Why Isn’t Your Volunteer Recruitment Strategy Working?
Attracting and retaining the right talent requires that you develop a strategic, versus tactical, approach. Which are you using as your primary volunteer recrtuiment approach?
Recruit Volunteers Online + Free Training
Recruit Volunteers Online: Find Your Next 20 COVID Superheroes with Smarter Strategy With the upswing in virtual volunteering and remote volunteer roles, many nonprofits are wondering how they can better recruit volunteers online. The “build it and they will come” strategy just doesn’t seem to be working anymore. We put up a webpage, post on some sites ... [...]
How to Recruit Volunteers by Speaking to the “Old Brain”
How to Recruit Volunteers by Speaking to the “Old Brain” For years now, I’ve been fascinated with how to recruit volunteers by harnessing how we humans actually function. In other words, how we are motivated to make decisions and are persuaded to act. I call it “working with human nature, not against it.” And it [...]
How to Write Volunteer Recruitment Messaging That Converts
How to Write Volunteer Recruitment Messaging That Converts As a nonprofit leader, chances are you didn’t get into your profession because you wanted to do sales and marketing. You signed on because you believed in your cause and wanted to make a real dent in the universe. Little did you know that [...]
5 Key Factors in Creating a Program That Will Attract Volunteers
5 Key Factors in Creating a Program That Will Attract Volunteers You’ve probably tried multiple strategies to attract volunteers. To maintain a steady pipeline of volunteer talent, we’ve also suggested a number of effective recruitment methods, improvements for your recruitment page, and ways to gain traction with your messaging. And when you are [...]
Volunteering During COVID-19: 14 Ways Volunteers Can Help with Relief and Recovery
Volunteering During COVID-19: 14 Ways Volunteers Can Help with Relief and Recovery The global pandemic has been persistently pulling at the social structures and everyday lives of citizens around the world. Volunteering during COVID-19 is just one of those social structures that has witnessed a downturn. However, with the rollout of vaccines, there is hope [...]
How to Align Your Social Media Strategy with 6 Key Volunteer Motivations
How to Align Your Social Media Strategy with 6 Key Volunteer Motivations Using social media to recruit and retain the right people for your volunteer needs means understanding their individual volunteer motivation more effectively. We’ve discussed the importance of nonprofits stepping up their outreach and marketing before. Here, we present some tactics you can put to work in [...]
How to Use Nonprofit Marketing to Craft a Reliable Supporter Pipeline
How to Use Nonprofit Marketing to Craft a Reliable Supporter Pipeline (You may want to suggest this post to your Marketing Director!) Your organization can leverage best practices in nonprofit marketing to consistently cultivate supporters and willing volunteers. We hope this information helps you create the kind of momentum needed to recruit and engage [...]
How to Recruit Volunteers Using Content Marketing
How to Recruit Volunteers Using Content Marketing How do we recruit volunteers in the best way for our nonprofit? If you find yourself asking this question often, you’re not alone. In our annual Volunteer Management Progress Report survey, volunteer recruitment is the top challenge noted by respondents for five years running. Other barriers to success pale in [...]
Opinion: Is Now the Time to Push the Pause Button on the Recruitment of Volunteers?
Opinion: Is Now the Time to Push the Pause Button on the Recruitment of Volunteers? The recruitment of volunteers appears to be a growing challenge for nonprofits in the current climate, as the COVID-19 pandemic wages on and the public is less willing to put themselves in harm's way. We’re hearing from our VolunteerPro community members and training and consulting clients that it's getting harder [...]